I am a communication neuroscientist researching how messages engage audiences.

I combine techniques from neuroscience, communication, and computer science to explain how narratives motivate our attention and elicit positive emotional experiences. This includes investigating how messages are dynamically processed and represented in the brain to how they inspire action. I believe this approach, which emphasizes narratives as powerful tools for uniting diverse audiences, will help us understand how narratives dynamically evoke and regulate positive emotional experiences and well-being.

Keywords

Communication neuroscience, narratives, fMRI, audiences, affect & attention